In the fall of 2007, Ganz initiated the “All About The Kids” campaign. In this program we donated Webkinz® pets and laptops to children in hospitals. Our target group of children is those who are bed bound and can not go to communal rooms where there might be a computer. The use of a laptop enables the child to participate in the interactive wonders of the Webkinz World® site, and spend some of their time in the hospital in a fun, enjoyable manner.

When the Webkinz Foundation was formally created, responsibility for this program was transferred there. As of May 2008, Ganz has donated over 17,000 Webkinz pets and 100 laptops to thirty-nine hospitals in the US, and seventeen hospitals in Canada. The program has recently expanded to include the donations of items to family shelters.
Participating Hospitals


The Caring Valley™

The Caring Valley™ is a new area on the Webkinz World™ site. After purchasing a specially-tagged Webkinz™ Caring Valley pet, members activate the bonus Feature Code to plant 4 virtual saplings.

There are 5 different sections of The Caring Valley:

  • Making Dreams Come True (wish fulfillment)
  • Learn for the Future (education)
  • Healthy & Happy (health care)
  • Dare to Discover (medical research)
  • Caring Round the World (international programs)

Each section has information on different child-focused charities. Members can pick where they want to plant their virtual saplings, depending on which kind of charity is closest to their heart. Each section will have a link that allows members to visit the charity’s own website and learn more. The Store Locator within Webkinz World will show which retailers have The Caring Valley pets.

The Caring Valley helps kids learn about giving, and gives them plenty of fun! After planting their 4 virtual saplings, members will receive their own customizable virtual Enchanted Tree to plant. Each month, a different tree will be introduced. Members will be able to create customized trees from a wide menu of design options—a first for Webkinz World, and only available to The Caring Valley participants!



Webkinz Cares™


This campaign launched in June 2008 in Walgreens stores across the United States. Selected classic Lil’Kinz® pets now carry an additional red ‘Webkinz Cares’ tag. A portion of the sale of every specially marked Lil’Kinz pet goes to the Webkinz Foundation™. These ‘Webkinz Cares’ pets offer an exclusive feature code as an extra-special thank you to members who support our Foundation.